You may think record labels only exist in places such as New York City and Los Angeles, but Phoenix is full of them, too — Sundawg Records, River Jones Music and Desert Sky Records are just a few Valley music tastemakers. Last night, I headed to another great locally based label, Fervor Records, to check out a listening party that also included an interview on local KWSS radio station. It was neat to see so many locals who are passionate about the Phoenix music scene, including local producer Jack Howell, who owns recording/production house WilloDisc in Phoenix, and Fervor Records co-owner Jeff Freundlich, pictured with me below.
Fervor, with the help of their marketing guru and musician herself, Anamieke Quinn, puts on monthly listening parties showcasing their artists in their studio space. I got to tour both of Fervor Records’ recording studios, which have captured the sounds of great local artists such as Super Stereo, Tarik NuClothes and Fayuca. The venues are really warm and inviting spaces, and if I were in a band myself, I know I’d feel like I was in great hands if I recorded there!
Fervor’s main business is licensing music for films and television. One of their tracks, “Welk’s Waltz,” was recently featured on It’s Always Sunny in Philadelphia. For more information on the label, go here.